Global appliance manufacturer Whirlpool has gained the coveted Quiet Mark accreditation for its new Supreme Care washing machines, the company has announced. The purple Q mark of approval is awarded to manufacturers who incorporate ‘quiet’ into their designs.
Using ‘ZenTechnology’, the Supreme Care washing machine range claims the quietest spin cycle on the market, Whirlpool says, with an average noise level of just 67 dB(A). Whirlpool believes that with noise being a growing pollutant in the home it has never been such an important criteria for purchasers. The new washing machine range is quieter than a kettle, a vacuum cleaner and around the same pitch as general conversation, even during a full-tilt spin, Whirlpool adds.
The A+++ (-50%) washing machine range uses Whirlpool’s new induction motor, which is connected directly to the drum, resulting in minimum vibration, the brand explains.
Whirlpool brand and digital marketing manager Jennifer Spragg commented: “We’re very proud to receive the prestigious Quiet Mark award for our new Supreme Care front loading washing machines.
“As well as outstanding performance and the quietest washing machine on the market, our Supreme Care range marries smooth, innovative design, advanced technology with exceptional performance levels in care for garments, noise and energy. The Quiet Mark award is a great acknowledgement of the work we have done to develop and promote this exceptional appliance.”
Quiet Mark managing director Poppy Szkiler added: “We’re excited to award Whirlpool’s Supreme Care washing machines with a Quiet Mark. Washing machines are traditionally one of the appliances that consumers complain about the most in terms of noise impact. With the development of the Supreme Care washing machines, Whirlpool has shown that carefully considered design and investment in product innovation leads to a reduction in unwanted noise, helping to create a more peaceful aural environment for everyone to share, while still delivering excellence in product performance.”