trade update…

In Industry News On

Britannia has launched a three-months vehicle tour which started in Aberdeen and will be completed on 10 September in Ireland. Designed to give retailers and consumers the opportunity to explore Britannia’s full portfolio, the vehicle has a wide selection of range cookers, hobs and cooker hoods on display.

De Dietrich Kitchen Appliances has integrated its customer service and advice line into a new Consumer Support Team. With one call, De Dietrich and Fagor customers will be able to access all the information they need.

De Dietrich Kitchen Appliances has teamed up with the newly established Cheshire Cookery School in Altrincham. The school has been purpose-built and features a wide range of cooking products from the De Dietrich 2010 collection of appliances.

Gorenje has been recognised as one of Slovenia’s most trusted brands, according to the Trusted Brand 2010 survey. The survey, which is conducted in 16 European countries by Mediana for Readers’ Digest, ranked Gorenje alongside internationally recognised brands including Renault and Nokia.

The Loewe Reference home entertainment system, that consists of a 52in flat screen TV, mediacenter and ultra-slim sound standspeakers has received the red dot award in Essen for its “design perfection”.

The PJH Group has launched a new free two year parts and labour guarantee on its own-brand Prima Appliances collection. The guarantee replaces the previous one year warranty, and is a result of PJH’s continued commitment to its Prima retail and merchant partners.

Siemens has launched an eco-friendly trade-in campaign for selected models from its freestanding refrigeration collection. A £100 trade-in is being offered in exchange for a purchase of a new Siemens A++ model and £50 on a new Siemens A+ and A rated model via participating Siemens dealers.

Results from the British Chambers of Commerce’s latest Economic Survey suggest that the UK economy saw further growth in the second quarter of 2010. Key indicators on business conditions, such as employment expectations, investment plans, export orders, and domestic sales – in both the manufacturing and service sectors – made gains in Q2.

The market analyst GfK reports that the total durables market continues to improve month on month, showing growth of 5.8%, and all sectors are up in terms of value on May last year. The great success story was the consumer electronics sector. The major domestic appliances sector grew 4.8% whilst the IT sector grew 10.4% on May last year.

Most Britons are prepared to spend more for excellent customer service, according to a new survey by American Express. The research revealed that more than half (52%) of British consumers would pay more for good customer service and are willing to spend an extra 7% on average for the privilege. Over two thirds of consumers (70%) are also much more likely to give a company repeat custom after receiving good customer care.

Local shops across the UK are being asked to provide evidence needed to measure the impact of future increases in national minimum wage. ACS (the Association of Convenience Stores) is encouraging retailers to return a questionnaire that probes the impacts of past increases on job creation, hours and investment in business growth. The findings will be the centrepiece of ACS’ submission to the Low Pay Commission later this year.

Retra has welcomed Andy Waller, as area representative for the North West, Midlands and Wales. He replaces Philip Potter, who has retired after 17 years with the organisation.

Andy may be familiar to some retra members having helped them to reduce their telecoms overheads while working for Uniworld Communications, retra’s telecoms partner.

From there he moved into telecommunications, but eventually transferred into sales when he realised that he preferred people to circuitry and software.

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