trade update…

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The February 2011 issue of Good Housekeeping magazine declared AEG L84950A3 as the overall winner of Tried and Tested Washing Machines. The Good Housekeeping Institute’s Verdict on the AEG washing machine includes the following: highest performance score overall, high marks for its low water consumption and most efficient spinner.

Baumatic’s Premium-Line appliance collection will be displayed at five of Habitat’s flagship stores which will initially stock the fitted furniture – on Kings Road Chelsea, Tottenham Court Road, Central London, Oxford, Cambridge and at Lakeside Thurrock – and planned to arrive at a further 20 Habitat stores by the autumn.

BSH Home Appliances, the current holder of the TEQ award for the best customer service in the UK domestic appliance industry, has won ‘The Apprenticeship Award’ for its ‘Starting Off’ Apprenticeship Scheme for school leavers. The awards, hosted by Northamptonshire Education and Work Service, acknowledge the tangible contribution of local employers in supporting and developing future workforce.

Bosch celebrates its 125 anniversary this year. Since 1887, Bosch has forged its reputation through a variety of highly successful products, including the magneto ignition device, the spark plug, the automotive lighting system, the diesel injection pump, the ABS antilock braking system and the electric hammer drill. The Bosch Group’s second-largest business sector, Consumer Goods and Building Technology, produces power tools, heating and hot-water systems, household appliances, and security systems.

In addition to Loewe UK’s existing display-based partnership, the manufacturer is introducing a new level of accreditation called ‘Custom Installer Indirect’. Loewe aims to expand its relationships with custom installers from a network of 40 to 70 partners by the end of 2011.

PURE, has announced its support for the launch of Germany’s first national digital radio multiplex, which will revolutionise the European digital radio landscape. Germany’s public broadcaster, Deutschlandradio and commercial broadcasters, are working together to deliver national digital radio services in 2011 alongside the launch of regional DAB+ programmes.

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