T21 Training and Audio T reunite

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This month (September) sees premium hi-fi retailer Audio T reuniting with IER Award-winning training company T21UK.

audio-tThe retailer is aiming to drive a fresh new wave of high-end sales training for staff from its 14 UK branches ahead of peak sales this Christmas.

Audio T co-owner and operations director Tony Revelle commented: “Our in-store sales staff are among the best in the industry but we need to keep driving forward. The economic climate has changed post Brexit referendum and no one knows exactly how that will impact retail sales. The general feeling is that retailers will be adversely affected but rather than waiting to respond to whatever will or won’t happen, we’ve taken the initiative with T21 to ensure that our guys are on top form and fully geared to make the most of every sales opportunity.”

T21 managing director Paul Laville added: “We are delighted to be working with Audio T again. The consultancy-based sales training we launched back in 2014 with Audio T was very progressive at the time, but nothing stands still for long. We’ve made a few important changes to bring it up to date and I’m looking forward to seeing it in action.”

The training begins in Audio T’s Bristol branch on September 19.

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