UK distributor PJH Group has agreed an exclusive partnership with Samsung Electronics UK to become the sole national distributor of Samsung’s ‘NEO’ range of built-in appliances, showcased earlier in the year at the KBB show.
The partnership commences September 1, and adds Samsung’s built-in collection spanning the cooking, cooling and cleaning categories to the PJH Group offering.
Samsung Electronics UK and Ireland domestic appliance channel controller Louise Gretton added: “We are delighted to be working with PJH Group and this new national partnership brings together two major players in the UK kitchen and appliance industry. We believe that our businesses will mix perfectly to help Samsung achieve its long-term goals within the built-in appliance market in the UK.”PJH Group Retail managing director Kevin Powell said: “The decision to distribute and stock the NEO range of appliances is fantastic news for both PJH and Samsung customers. The combination of technology and state-of-the-art design of the Samsung brand and PJH’s leading expertise in service offers our independent customers an exciting range of sales opportunities, especially as this national agreement is exclusive to PJH Group.”