For Optimum, 2007 saw the introduction of some exciting new product ranges, combining modern European styling and functional design. The AV furniture market is driven by a combination of fashion and function. Our high quality furniture has both in-built style and savvy functionality to complement the latest looks in the hardware market.
Optimum is looking for another solid boost in turnover in 2008. We’re continuing to invest in new products and new people to increase our foothold in the market. Our main aim is to give consumers a wider, more varied choice and boost profit margins for retailers. Overall, we’re predicting that the electrical retail market will be just as strong, if not stronger than 2007.