Neff announces MasterPartner design competition winners

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The winners of the MasterPartner Design Competition were announced at The Big Feastival at the end of August.

The competition saw national kitchen specialists from the UK enter the Neff MasterPartner Design Competition to be in with a chance of winning one of the four categories: Best Showroom, Best Kitchen Design Under £25,000, Best Kitchen Design Over £25,000, and Best Use of Social Media and Advertising.

The competition judging panel looked for a highly desirable, extremely well planned and designed kitchen, the brand explains; a kitchen that included a range of Neff appliances, appropriate storage, individuality and that met all the needs of the customer. The competition was judged independently by four people.

BSH Group trade marketing manager for kitchen Charlotte Gorringe-Serrano commented: “The standard of Neff MasterPartner Design Competition Awards entries this year was very high. We would like to congratulate all the winners and runners up who have clearly put in a lot of hard work. It was great to see all of the finalists at The Big Feastival.”

The winners of the MasterPartner Design Competition were: Vidaco for Best Showroom, Development Direct (Scotland) for Best Kitchen Under £25,000, Butler Interiors for Best Kitchen Over £25,000, and Rugby Fitted Kitchens for Best Use of Social Media and Advertising.

neff-design-competition-2016-imageVidaco director Andrew Sinclair said: “We are blown away to have won. I’ve got a fantastic team of people behind me: good designers, young people with initiative, fitting teams and an installations manager. The competition has demonstrated the standard of the showroom they put together. We have three showrooms in the group and saw an opportunity to enter our newest, 12 month old showroom into the Best Showroom category.

“Our entry was mid to high-end, with eight displays in the showroom, which is the perfect size for us. We have a very good presentation area and the whole showroom is virtually Neff. The Vidaco staff have all been on full training, so they know all about the products and are up to date with the latest models. We have found that people who are passionate about cooking buy Neff. With that said and the fact that the kitchen is the focal point of the home, the right appliances are a must.”

Rugby Fitted Kitchens managing director Trever Scott commented: “It’s fantastic to be a winner as we put a lot of effort into the way we present ourselves, using social media. This is the second year that we’ve won the Neff Best Use of Social Media and Advertising competition so I’m doubly proud as a consequence.

“We always enter the competition because as a brand it is one that we as a business support and Neff support us back. It’s important to us to take part in the competition as it’s part of the partnership and the relationship we have with the company. Personally I have been working with Neff products since 1979 and Rugby Fitted Kitchens as a business for over 20 years, so we go back a long way.”

All shortlisted entrants for the competition attended the foodie festival that had Neff as a main sponsor. To be in with the chance of winning the prize, current Neff MasterPartners submitted their own designs online, with a focus on the design that best showcased Neff premium collection appliances. Each entry required details of the Neff appliances used, photographs and an explanation as to why the MasterPartner warranted the prize.

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