MORPHY RICHARDS

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2007 has been another very competitive year in the small appliance sector.  Our market share has remained strong fuelled by powerful design and product innovation.  We continue to invest heavily in consumer research and in our in-house design team, both of which ensure all the products we launch are designed to meet the needs of the UK consumer.
Particular success this year has been the Accents breakfast range, which injects colour and style into the kitchen and the Precise Steam Plus iron which gives great ironing results whatever the fabric.
Looking to the future, the impact of appliances and our company on the environment is a topic high on our agenda, with significant work being undertaken across all areas of our business to address this.

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