German premium domestic appliance manufacturer Miele is offering two extended warranty promotions across selected W1 washing machines and G6000 dishwashers, the company has announced.
For its A+++ energy rated WKB 120 and WMB 120 washing machines (part of the W1 collection), Miele is offering customers an extended 10 year promotional warranty free of charge, applicable to call out charges, parts and labour. Miele says that it is currently the only domestic appliance manufacturer to offer a 10 year warranty on a washing machine. All other Miele W1 washing machines come with a five year warranty as standard.
In addition to this, a second promotion of a free extended five year promotional warranty on call out charges, parts and labour is being offered on all G6000 dishwashers.
Consumers can register for both promotions online through the Miele website, as well as via post and have 28 days from the purchase date to claim the extended warranty.
Miele adds that the promotions are supported with online, print and outdoor advertising in central London with an expected reach of over 100 million impressions. Point of sale material is available in the form of machine stickers, domed stickers, claim form pads and templates for specific dealer adverts.
