Korean manufacturer LG Electronics (LG) has been named the number one washing machine brand worldwide in 2014 for the seventh consecutive year, the company has announced.
LG’s washing machines accounted for 12.4% of all washing machines sold, according to results from market research and analysis company GfK. In front-load washing machines, LG was the top brand globally in 2014 for the sixth consecutive year with 14.7% market share and number one in the ‘highly competitive’ U.S. market for the eighth straight year, the manufacturer added.
LG Home Appliance & Air Solution Company president and CEO Seong-jin Jo commented: “LG has been able to dominate the global market through constant development of innovative washing machine technology and design, especially our 6 Motion Direct Drive motor and TurboWash technologies. Innovative features, reliable performance and outstanding design continue to be key selling points for LG premium appliances, and customers seem to agree.”
