Innovations from Groupe SEB

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The summer showcase of Groupe SEB, the European small appliance manufacturer and owner of Tefal, Rowenta, Krups and Mulinex brands, demonstrated once again the ambitions of the company to remain the leading innovator of the sector.
The hit of the day was Tefal’s Vitafruit Jam Maker which makes jam-making simple (an increasingly popular hobby among  health conscious consumers). The electric product with revolving spatulas eliminates the time spent over the boiling pot, and has a number of pre-programmed features and recipes. It also contains a juice extraction features for making jellies and a special programme for rice pudding.
Another product of distinction was Krups’ Compact Espresseria EA8080, the top of the range ‘bean to cup’ machine, which, according to the manufacturer, is the smallest on the market in this category. The machine is ideal for espresso, lungo, capppucino or latte, which thanks to the compact thermoblock system maintains the perfect temperature for every type of coffee.
The Rowenta hair care range also contained some products with a real ‘wow’ factor, such as the unique Brush Active’100 which is a hairdryer and a rotating styling brush in one, delivering perfect salon results.

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