Indesit’s ‘Family Football Experience’ returns to Camp Bestival

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For the third consecutive year, home appliance brand Indesit is taking its Family Football Experience to Camp Bestival.

LEO_7595After more than 1,500 visitors took part in a kick around at their hosted area last year, the Indesit team in conjunction with Puma and official partner Arsenal Football Club, are bringing together more great football experiences for all the family to enjoy.

This year will see a series of family friendly football activities over the festival weekend, including 5-a-side matches, skills tests and coaching sessions. Footie fans will also get a chance to test their shooting accuracy in the Indesit Washing Machine challenge, by attempting to kick footballs into the washing machines. Arsenal stars Jack Wilshere, Lauren Koscielny and Alex Iwobi recently tried the challenge for themselves so fans can see if they can beat them and win some of the daily prizes up for grabs.

Alongside the football activity, the brand is also bringing back its popular festival launderette, which saw 800 consumers tackle their dirty laundry last year.

The laundrette will include a bank of Innex washing machines available for festival-goers to use for free throughout the weekend, targeting muddy footballers and their parents with its one-button ‘Push and Wash’ system.

Indesit UK & Ireland brand manager Sam Johnson commented: “We are delighted to be bringing back both the Family Football Experience and laundrette to Camp Bestival. We had over 2,000 consumers enjoy both offerings last year, and we know that going home with a pile of laundry is something everyone dreads after a great weekend – now customers won’t have to. Instead, they can save time, money and effort at the festival with the Indesit launderette.”

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