Hotpoint has introduced a brand new freestanding, American-style, fridge freezer (HQ9I MO1L UK) that exceeds expectations in more ways than one. At first glance, the appliance impresses with its clean and contemporary design, integrated handles and refined, stainless steel finish. The fridge freezer’s four doors open to reveal three compartments (fridge, freezer and convertible zone) offering smart, flexible storage. Finally, the hidden technologies inside the appliance create the ideal storage conditions, helping to keep food and drinks fresh for longer.
Hotpoint appliances are designed with consumers at the heart of every decision made. Hotpoint has recognised the growth of authentic home cooking amongst consumers, which has led to a greater desire for refrigeration appliances with an increased capacity*. What’s more, there is a growing demand for technologies that help consumers lead a healthy life, from storing and keeping fresh food to healthier cooking methods*. With this in mind, the brand new Hotpoint Active Four Door fridge freezer (HQ9I MO1L UK) boasts flexible storage, a large 554 litre capacity, which is equivalent to almost 31 shopping bags**, and advanced food preservation technologies.
Flexible storage is of paramount importance for consumers when purchasing a new cooling appliance. Hotpoint has listened to this valuable insight and, as a result, this innovative fridge freezer has been developed to offer users the ultimate flexibility thanks to its convertible zone, which can be used as a fridge or freezer. Furthermore, with handy pull-out shelves, an Easy Find Tray and a split shelf for additional convenience, flexibility and ease of use, the new fridge freezer provides users with a multitude of storage solutions.
Triple Cool technology means that the fridge, freezer and convertible zone have their own independent evaporator to maintain optimal temperatures and humidity levels for each compartment, which helps to preserve food for longer. Further Hotpoint Day 1 technologies, including Active Fresh Pro, Active Oxygen and Active Freeze ensure that food stays as fresh as the day it was bought for longer.
Catherine Balderson, Senior Hotpoint Brand Manager, says: “The brand new Active Four Door fridge freezer is a stunning statement appliance and will add a premium feel to any kitchen. The appliance is packed full of innovative technologies to preserve first day freshness of food. What’s more, the fridge freezer benefits from a plethora of extra features, including the in-door ice and filtered water dispenser, theatre LED lighting and an easy-to-use touch controls and display, which make the appliance a pleasure to have in the home.”
For more information on the new range of Active Four Door fridge freezers from Hotpoint, or any other Hotpoint appliances, please contact your account manager or visit the website at www.hotpoint.co.uk
