Hotpoint continues celebrating its 100th year anniversary – this month with the launch of a new microsite illustrating the brand’s history. The website, www.hotpoint100.co.uk which looks back at Hotpoint through the years from the launch of its first product, an iron which was ‘hot at the point’ in 1911, through to its latest range of A++ energy efficiency Aqualtis washing machine.
The website also features footage of old adverts and promotions such as a prize draw to win one of 100 prizes. Retailers can download a range of posters, product stickers and leaflets.
