Hoover Candy appoints new sales and marketing director for SDA

In Industry News, New Appointments On
- Updated

Domestic appliance manufacturer Hoover Candy Group has appointed Bobby Watkins to the position of sales and marketing director for SDA (small domestic appliances).

Bobby joins Hoover Candy after holding senior sales roles at Sony and Acer, where he spent eight years as general manager and seven years as the UK managing director respectively. He now has responsibility for maximizing marketing and sales opportunities for Hoover SDA, as well as overseeing the business across all retail channels for the division.

Bobby said: “Hoover has an undeniably positive reputation and presence within the SDA sector. Since joining the company, I’ve also found a fantastic team spirit which helps us deliver amazing experiences for our consumers and great results for the business.”

The division has recently launched a range of new products, including its next generation of cordless stick, upright and handheld vacuums.

Bobby continued: “This year, Hoover Candy celebrates 110 years in business and has an unrivalled reputation, especially when it comes to vacuum cleaners, but for me, it’s important that we don’t rest on our laurels. That’s why Hoover Candy’s substantial investment in research and development is crucial, as it allows us to continually provide innovative appliance solutions that exceed customer expectations. This is in addition to leveraging brand strength to showcase the best of the best to the industry and its customers.”

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