Haier UK partners with Boxxfresh

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Haier has announced a new promotion in partnership with Boxxfresh – Keep It Fresh, Reduce Food Waste with Haier and Boxxfresh.

Starting on June 14 and running until July 26, with every purchase of a Cube Fridge Freezer during this period, customers will receive a box of fruit and vegetables, along with recipe cards for inspiration on how to use the fresh produce they receive.

Milo Cheney, product manager for refrigeration at Haier, said: “We are delighted to be able partner with Boxxfresh on this product promotion. Their commitment to deliver the best, freshest seasonal fruit, veggies and plant-based groceries aligns totally with our guarantee of being able to store your fresh food at home for longer.

“Using state-of-the-art technology Haier’s Humidity Zone drawer, you can now preserve fresh vegetables, meat, and frozen foods for up to two times longer with the same flavour as the first day. This product promotion is further commitment from Haier to extend our distribution partnership to premium brands and add value for customers in other ways.”

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