Haier launches #HaierHeroes

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Haier, the world’s no.1 brand in major appliances for the twelfth consecutive year, has launched #HaierHeroes , a new campaign which encourages people to nominate nurses, healthcare workers, volunteers, delivery drivers, supermarket workers and all other key workers who they feel deserves a token of appreciation for their hard work throughout the pandemic. There will be twenty beautiful bouquets of flowers awarded with a personal message of gratitude and heartfelt thanks for all of the amazing and dedicated work from many people who have shown great courage and selfless dedication to working and supporting others throughout the pandemic.

The campaign, which was launched on the 8th March and runs throughout the whole month, has launched on social media and a number of Influencers have also partnered with Haier and are encouraging their community of followers to get involved and nominate someone. This campaign follows on from the success of the #Haier4Education campaign in November last year where two schools were awarded £2,500 each that was put to great use towards buying new equipment for helping with the return to the classrooms.

For more details on the campaign please visit @haieruk on Instagram.

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