Dixons Retail has unveiled plans for its new concept store for Dixons Travel, at Heathrow Terminal 5.
IER reported recently on the unveiling of the first in a series of stores for the travel brand to be opened at Gatwick South Terminal. In parallel with the strategy and benefits of these two planned stores, Dixons Travel has also announced that it will continue to expand its portfolio with plans to launch another store in Heathrow Terminal 2, with the terminal scheduled to open in June 2014.
Jeremy Fennell, Managing Director for Dixons Travel, said: “We have designed this store with the aim of offering an amazing customer experience in such a fast-paced environment. We are committed to being innovative at Dixons and are continually trialling new technologies, so we are excited to roll out this new travel store design.”