The Digital TV Group, the industry association for digital television in the UK, today announced the launch of the UK UHD Forum.
Co-chaired by Chris Johns, Chief Engineer for Broadcast Strategy at BskyB and Andy Quested, the BBC’s Head of Technology for BBC HD and UHDTV, the group will co-ordinate UK requirements to build a knowledge base for the future use of Ultra HD, and will work hand-in-hand with FAME and other European standard organisations. The DTG will also work with broadcasters and the Digital Production Partnership to examine whether there is a requirement for a UK Ultra HD profile.
The UK UHD Forum builds on the previous success of DTG’s HD Forum, and its predecessor the UK Widescreen Forum, which together ensured the UK was at the forefront of innovation.
It is perceived by The DTG that it is vital that the technology step-change demanded by Ultra HD be fully understood prior to any implementation of an ‘Ultra-HD Ready’ logo, to avoid any confusion possibly still experienced by consumers over ‘HD Ready’.
Richard Lindsay-Davies, Director General of the DTG said of the new project: “This is a real opportunity to re-invigorate the market and through collaboration generate the greatest economic value for the UK. In launching the UK UHD-Forum, the DTG is bringing together all relevant stakeholders to work towards the managed delivery of interoperable Ultra-HD services, networks and devices.”