BSH announces appointment of sales director for kitchen indies

In Industry News, New Appointments On

BSH has announced the appointment of Tristan Sherlock as sales director for kitchen independents.

Tristan Sherlock Feb 2017Tristan has already enjoyed several years of success with BSH in his capacity as the regional business manager in London & South of England, BSH says. He rejoined the company in 2012, after previously working for BSH as an area business manager between 2005 and 2010.

Tristan will take responsibility for the development of the Bosch, NEFF and Siemens brands, and the field sales team dedicated to the independent kitchen specialist.

BSH kitchen division director Simon Jones said: “This appointment will strengthen the already-successful BSH team dedicated to the independent kitchen specialist, and will further support our development as the clear market leader within the sector.”

Tristan added: “I obviously feel extremely privileged to be given the opportunity. With so many new innovations and initiatives on the horizon for the Bosch, NEFF and Siemens brands, it’s an incredibly exciting time for the company as well as our customers.”

You may also read!

All Miele dishwashers confirmed to remove more than 99.9% of all viruses

Premium domestic appliance manufacturer, Miele is a leading name in appliance technology and sustainability and now its dishwashers are


Haier partners with Bloom & Wild, the flower specialists, on a “beautiful” product promotion

Haier, the world’s number one brand in major appliances, has announced a new promotion in partnership with Bloom &


Fresh for 2021: Beko revamps UK website

The UK’s number one bestselling large home appliance brand Beko, has unveiled a refreshed version of its UK website


Mobile Sliding Menu

©2020 Innovative Electrical Retailing. Datateam Business Media Limited. All rights reserved.
Registered in England No: 1771113. VAT No: 834 8567 90.
Registered Office: 15a London Road, Maidstone, Kent ME16 8LY