Premium kitchen appliance specialist Britannia Living has launched a new social media campaign which will offer a different focus and corresponding prize each month for the rest of the year.
The company has kick-started its activity with the theme #coolkitchen. Those who follow the brand on Twitter and Facebook and tell them their favourite type of ice cream using this hashtag during July will be in with a chance to win a month’s supply of Snugburys ice cream.
Britannia Living marketing manager Michael Haigh commented: “This campaign provides a different focus each month, be it #coolkitchen in July, #creativekitchen in September or #christmaskitchen later in the year. Each month we will offer kitchen inspiration, some stunning images, brand new mood boards and some great giveaways too.”
He continued: “We are confident that this new campaign will allow us to engage even more with the consumers that use our products each day and tap into what they are up to throughout the year.”
Michael added: “It is an exciting time for the company and we look forward to using social media platforms to further build our relationships with customers and the consumer audience in order to drive them to our trade partners. We’d urge everyone to use these feeds to engage with us and keep an eye out for exclusive competitions.”