Kitchen appliance specialist Britannia Living has announced the appointment of Alex Demers (pictured) to the role of business development manager.
Having previously worked for beverage brands Thresher and Britvic, as well as household retailer Makro, Alex is reportedly relishing the opportunity to ‘ignite people’s passion for cooking through Britannia’s premium range cookers and other appliances’.
Alex commented: “I’ve grown up with a range cooker in my home, so for me they represent the ultimate in style and quality and are right at the heart of family life. Britannia range cookers in particular have a rich heritage for excellent craftsmanship and attention to detail, so I am thrilled to be working to promote these fantastic products.”
Britannia Living is a division of Glen Dimplex Home Appliances. The company’s portfolio of brands includes Britannia, Bertazzoni and designer cooker hood manufacturer BEST.
Britannia managing director Chris Honer commented: “As an experienced and driven professional, Alex will be right at home with Britannia Living. We have exciting plans for the future, including many new products due on the market so Alex will have a crucial part to play as we roll out our plans throughout 2014 and beyond.”