Britannia kicks off year with new social campaign

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Kitchen appliance specialist Britannia Living has kick-started a social media campaign for 2014 with a host of competitions and prizes in the offing.

The company, that has a portfolio of brands including Britannia, Bertazzoni and designer cooker hood manufacturer BEST, will launch a number of exclusive offers and competitions throughout the year, as well as sharing practical tips and kitchen style advice for its followers. 

Michael Haigh, marketing manager Britannia Living comments: “We are delighted to be ramping up our presence on social channels and look forward to being able to have increased engagement with consumers about our products and services.”

“With a brand new collection of BEST designer cooker hoods and Bertazzoni built-in appliances already announced for 2014 (such as the Delphi 100cm stainless steel range cooker, pictured) plus more in the pipeline from Britannia, we hope that our Twitter and Facebook pages will provide a valuable source of information for our growing customer base moving forwards.” 

Britannia’s first competition kicked off in January and gave one lucky winner who submitted the best ‘detox dish’ a £50 Waitrose voucher. The February competition is tailored around a romance theme and involves sharing an idea of your perfect romantic meal to be in with a chance of winning a year’s Gourmet Society Card.

Michael adds: “It is an exciting time for the company and we look forward to using social media platforms to further build our relationships with customers and the consumer audience. We’d urge everyone to use these feeds to engage with us and keep an eye out for exclusive competitions.”

To learn more about Britannia’s February romantic meal idea competition visit: http://www.britannialiving.co.uk/news/fancy-treating-your-loved-one-in-2014/

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