Designer cooker hood specialist BEST, exclusively supplied by Britannia Living in the UK, has announced a surge in sales of its Lift downdraft hood.
Of the 30 hoods the company offers, the ‘futuristic’ Lift has seen the steepest sales growth over the last 12 months, reporting an increase in excess of 50%, BEST says.
Britannia Living commercial manager Jacqui Hoctor commented: “We’re delighted with the popularity of the Lift hood – it is a good quality appliance at a very competitive price and sales are reflecting this. It also helps that this model adds a real wow factor to the kitchen, neatly hiding away below the work surface when not in use, then at the press of a button ingeniously rising out of the counter to provide powerful and efficient extraction.”
The hood boasts perimeter extraction, LED lighting, touch controls and remote control operation. With a guideline price of £1,549, the Lift is the highest specification, downdraft model in the BEST portfolio.
Jacqui added: “There has been a noticeable shift in the market, whereby consumers are now seeking out high-end products that offer innovation and style, and the Lift hood is the perfect example of this.”