“It’s time to recognise the service excellence and professionalism of the independent electrical dealers at the Independent Marketing Awards,” announced the organisers, Datateam Publishing – the owners of IER magazine – and BDC Independents – the Awards’ long term sponsors.
In 2008, for the first time the Awards will not only be voted for by the independent dealers, the readers of IER, but also will honour their professionalism and the service excellence. The new award categories, introduced this year, recognising the achievements of the independents are going to be:
- Business excellence of small independents – in the CE and DA sector,
- Business excellence of large independents – in the CE and DA sector and
- Service excellence of the independent retailers.
Advised by retra, the organisers have developed a number of criteria for the new awards, the achievement of which will be assessed by a panel of independent industry experts and verified by mystery shopper visits. The winners of the independent dealer awards will be announced at the gala Awards evening in the Hilton Hotel, Coventry, on 26 June 2008.