Armour appoints Alltrade as UK distributor of its leading custom install brands

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Armour Home Electronics has appointed Alltrade as the UK distributor of its leading install brands within the custom installation channel.

Alltrade will be responsible for distributing Armour Home’s award-winning brands within its Premium Audio Installation Solutions stable, including Q Acoustics Install, Systemline and QED Pro.

Lee Harding, technical director for CI at Alltrade, said: “Alltrade is delighted to be working with Armour Home Electronics and becoming the UK distributor of the award-winning Q Acoustics, Systemline and QED Pro brands.

“We believe we can make a further positive impact on Armour Home’s already growing custom install business through our commitment to exceptional service and support to both existing clients and new customers.”

Jack Fox, regional sales director at Armour Home, added: “The awareness and sales of our install brands has grown significantly over the last few years and we want to ensure that as our business grows, we are providing adequate support and high quality service moving forward.

“This is the reason we have selected Alltrade as our installation distribution partner, with their unparalleled experience in supplying the channel and operational excellence such as next day on site delivery. We will continue to supply and work with some customers directly, with Alltrade building on our existing installation customer base.”

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